Trade Marketing Manager

Camden Town with Primrose Hill

1 year ago

Applications closed

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The Trade Marketing Manager is a vital member of our Trade Marketing team within the wider Commercial Own Brand group, responsible for implementing the TM strategy and securing supplier investment that drives performance across our retail, coffee shops and pubs and bars. You will keep abreast of market dynamics, understand consumer behaviour and build close working relationships with our key supplier partners, as well as possessing the hunger and drive to seek out and negotiate new investment.
Main Duties

Collaborate with the teams of each sales channel to develop Trade Marketing (TM) strategies that align with business objectives

Nurture and maintain strong relationships with key trade partners, working with them to showcase SSP network, understand Brand Plans, create shared objectives and develop marketing initiatives
Create Activation Plans, co-ordinate the creation of marketing POS materials and allocations and create unit SharePoint posts for own Supplier campaigns
Analyse sales data, market trends and keep up to date on competitor activities
Work closely with each business channel team to implement the Annual Trade Marketing Plan
Work closely with Purchasing to align on supplier negotiation
Work closely with Finance to ensure all activity is invoiced in a timely manner
Track and forecast annual TM income for Suppliers within remit
Input into annual TM budget development proposal
Support organisation of annual Supplier Conference to share SSP trading strategy, relationship build and grow TM investment into SSP from our suppliers
Support and stand-in for Senior Trade Marketing Manager Knowledge, skills and experience required

Proven experience in a similar Trade Marketing role including strategy and budget development
Advanced supplier relationship building and development skills
Advanced negotiation skills
Strong all round business acumen and understanding of sales drivers
Ability to spot opportunities and turn them into profitable activities
Ability to project manage multiple workstreams and priorities to ensure delivery of the strategy
Ability to drive decision-making through fact based analysis
Experience of drawing out business insights from analysis and presenting findings and recommendations persuasive
Excellent communication and interpersonal skills to build and maintain strong working relationships both internally and externally
Good understanding of the operational reality in units e.g. environment, service, labour, waste, equipment, space and layout, ease of execution
Team leading, coaching and development experience

Desirable skills / personal attributes

Buying/Commercial plus Marketing experience
Innovative and bold – able to find new ways of doing things, challenge the status quo, take an entrepreneurial approach (measured risk, high rewards
Ability to build and work to a solid plan to achieve targets but not afraid to adapt to changes to take advantage of opportunities and quick wins as they arise
Working collaboratively and at pace
Exceptional attention to detail SSP are proud to be an equal opportunity employer who seek to recruit and retain the most talented individuals from a variety of backgrounds, skills and perspectives

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