Senior Digital Marketing Executive

Job Description

We’re looking for a proactive and detail-oriented Senior Digital Marketing Executive to join our Acquisition Team. This role is ideal for someone passionate about digital marketing, customer growth, and data-driven decision-making.

You’ll play a key part in delivering campaigns that attract and convert new customers, working closely with cross-functional teams and external partners, and supporting the Senior Customer Marketing Manager in driving acquisition strategy. 

What you’ll be doing:

As a Senior Digital Marketing Executive in the Acquisition Team, you’ll be involved in: 

Paid Media: Managing and optimising paid digital channels including social media, PPC, display, and affiliates.  Agency & Partner Coordination: Supporting the management of marketing agencies and third-party suppliers, ensuring campaigns are delivered on time and to a high standard.  Data & Reporting: Building reports and analysing performance data to inform strategy and business decisions and presenting insights to the team.  Content & Creative: Collaborating with editorial, design, and marketing teams to create and review content for paid campaigns.  Compliance & QA: Ensuring all marketing assets are signed off by compliance and key stakeholders.  Operational Support: Assisting with logistics such as artwork delivery and campaign setup.  Test & Learn: Identifying opportunities for campaign testing and optimisation. 

Key Responsibilities:

Manage and optimise paid digital campaigns (social, PPC, display, affiliates). Support the Senior Customer Marketing Manager in planning and executing acquisition campaigns. Coordinate with agencies and suppliers to deliver campaign activity. Analyse campaign data and performance, and report insights to the team. Collaborate on content creation and creative review for paid campaigns. Ensure compliance sign-off for all assets. Assist with campaign logistics and operational tasks. Identify and implement test-and-learn opportunities.

Skills & Competencies 

2+ years’ experience in digital or growth marketing. Excellent attention to detail and proofreading. Knowledge of paid media channels and campaign management. Strong organisational and time management skills. Creative and curious mindset with a test-and-learn approach. Data-driven and analytical thinking. Good stakeholder management and communication skills.

About Us

AJ Bell is one of the fastest-growing investment platform businesses in the UK offering an award-winning range of solutions that caters for everyone, from professional financial advisers to DIY investors with little to no experience. We have over 644,000 customers using our award-winning platform propositions to manage assets totalling more than £103.3 billion. Our customers trust us with their investments, and by continuously striving to make investing easier, we aim to help even more people take control of their financial futures.

Having listed on the Main Market of the London Stock Exchange in December 2018, AJ Bell is now a FTSE 250 company.

Headquartered in Manchester with offices in central London and Bristol, we now have over 1,500 employees and have been named one of the UK's 'Best 100 Companies to Work For’ for six consecutive years and in 2024 named a Great Place to Work®.

At AJ Bell you can expect a friendly working environment with a strong sense of teamwork, we have a great sense of pride in what we do, and this is reflected in our guiding principles.

What we offer:

Starting salary of £40,000 - £45,000 Starting holiday entitlement of 26 days, increasing up to 31 days with length of service and a holiday buy and sell scheme A choice of pension schemes with matched contributions up to 7% Discretionary bonus scheme Annual free share awards scheme Buy As You Earn (BAYE) Scheme Health Cash Plan – provided by Simply Health Discounted private healthcare scheme and dental plan Employee Assistance Programme Bike loan scheme Sick pay+ pledge Enhanced maternity, paternity, and shared parental leave Loans for travel season tickets Death in service scheme Paid time off for volunteer work Charitable giving opportunities through salary sacrifice Calendar of social events, including monthly payday drinks, annual Christmas party, summer party and much more Personal development programmes built around you and your career goals, including access to personal skills workshops Monthly leadership breakfasts and lunches Casual dress code Access to a range of benefits from our sponsorship deals

Hybrid working:

At AJ Bell, our people are the heart of our culture. We believe in building strong connections by working together. That's why we offer a hybrid working model, where you’ll spend a minimum of 50% of your working time per month in the office. For new team members, an initial period will be full-time in the office to help you immerse yourself in our business and build valuable relationships with your colleagues.