Marketing Executive
Location: Durham, UK
Salary: £30,000 - £40,000
Benefits: Bonus plus 25 Days Annual Leave
Overview
We are seeking an innovative Marketing Executive to drive creativity and implement a robust marketing strategy that keeps the business front of mind across the industry. This role is pivotal in generating high-quality leads and diversifying outreach across multiple routes to market, specifically targeting specifiers and architects with detailed technical information. You will be responsible for elevating the business beyond basic social media to a high-design, professional presence that effectively communicates its competitive edge to the wider construction sector.
Role Responsibilities
* Content Creation: Produce high-quality visual content, including video and drone footage of completed projects, to showcase the company’s portfolio
* Social Media Management: Increase engagement by posting 2–3 times weekly across Facebook, Instagram, and LinkedIn, keeping pace with platform algorithms
* Digital Maintenance: Manage and update the website and SEO strategy to maintain strong online visibility
* Brand Collateral: Design and update professional product literature, brochures, and technical data sheets
* Event Coordination: Support the organization of networking events, trade shows, and hospitality days
* Digital Management: Take full ownership of the website, ensuring regular updates to project galleries and technical content
* Email Marketing: Develop and execute targeted email campaigns to engage distributors, merchants, and other stakeholders
* Agency Liaison: Act as the primary point of contact for outsourced marketing partners, ensuring external SEO, web development, or design projects align with quality standards
* Partner Marketing: Generate content that highlights and supports distribution partners and merchant networks
Candidate Requirements
* Creative Flair: Strong experience in graphic design and content creation; ability to produce and edit professional video content is a major advantage
* Digital Proficiency: Skilled in website management (CMS), email marketing platforms, and social media scheduling
* Collaborative Approach: Ability to manage relationships with external agencies and internal stakeholders to achieve marketing objectives
* Communication Skills: Excellent written skills with the ability to translate technical information into engaging copy
* Innovative Mindset: A proactive individual who brings fresh ideas to enhance market visibility
* Culture Fit: A team player who thrives in a supportive environment and contributes to long-term growth
If you are an experienced Marketing Executive with strong creative flair, digital proficiency, a collaborative approach, excellent communication skills, and an innovative mindset, we would like to hear from you.
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